Please note that not all products are eligible to be discounted with the use of both our welcome discount, and influencer discount codes/promotions. All items purchased using a discount code are final sale and cannot be returned unless faulty (with the exception of an exchange of size for clothing). 

At times, we will have small sales and/or add items to the outlet section on our website. All items sold during these sale periods/or via the outlet are strictly final sale and cannot be exchanged for change of mind, incorrect purchase or size exchanges. 

Only one discount code can be used per purchase. This includes any free shipping promotions, welcome codes & influencer discount codes alongside automatic discounts & other promotional deals. This does also mean that discount codes & rewards vouchers cannot be used on bundle products as these are already discounted items. 

Loyalty vouchers & discount codes can also not be used in conjunction with each other. 

Products & Brands excluded from all discounts/loyalty include, but are not limited to:

Pure Mama 
LittleOak Formula
Frank Green
Mom branded merchandise + products
Selected Nuna products including prams & carseats

Please note these are subject to change and new brands or products may be included in this list but not published here.