About Us


Hi, I'm Anna and I live in the small town of Thames in the Coromandel, with my husband Richard & our son, Hugo. 

Mom Store was born out of a need for an eco-conscious store that offers a selection of premium brands for both mum and baby. Our ethos is to supply a range of beautiful, yet functional and earth-friendly products in one place for the eco-conscious family. We believe that good for the planet can be good looking as well. 

We are constantly striving to do better with the choices we make in our home and in our day-to-day life. We are always looking for ways to reduce our waste and make eco-friendly choices, especially when it comes to shopping for our son, Hugo (as we all know babies can create a lot of waste!). We have always been ones to use reusable products for ourselves, and we always knew that we wanted to with our family as well. We have been using reusable nappies since Hugo was nine weeks old, and have done all of the leg work (excuse the pun!), to find the best of the best. Our only regret is that we didn't start sooner! Every child is different, and different nappies will work for different babies, so we hope to bring a selection of the best reusable nappies to Mom Store. We also aim to bring you other premium reusable products, and some earth-friendly must-haves for mum as well. We will be starting with a curated range of our favourite things, and adding to them as time goes on, so watch this space!

We are always on the other end of an email or an instagram message if you ever have any questions about the products we stock here at Mom Store, so please do not hesitate to reach out x