{"title":"Elm Lab","description":"\u003cp\u003eElm Lab is colostrum skincare made on the Kirkland family's sixth-generation dairy farm in Otago. Gentle formulas with New Zealand A2 colostrum to cleanse, hydrate and comfort sensitive skin, for baby and the parent caring for them.\u003c\/p\u003e","products":[{"product_id":"elm-lab-colostrum-baby-wash","title":"Elm Lab Baby Wash","description":"\u003cp\u003e\u003cstrong\u003eGentle on skin, from the very first bath.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThose first baths are tiny, slippery and a little nerve-wracking, and the last thing you want to second-guess is what's in the bottle. Elm Lab Colostrum Baby Wash is a soft gel cleanser made with New Zealand A2 colostrum from the Kirkland family's farm in Otago, plus NZ manuka honey and gentle plant-based cleansers, to wash away the day without stripping delicate skin.\u003c\/p\u003e\n\u003cp\u003eIt's fragrance-free and pH-balanced, rinses clean and leaves skin feeling fresh, calm and comfortable. Made for newborns through toddlerhood, and just as lovely for grown-ups with sensitive skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew Zealand A2 colostrum, nature's first nourishment, to help support the skin barrier\u003c\/li\u003e\n\u003cli\u003eNZ manuka honey and plant-based cleansers for a soft, skin-kind wash\u003c\/li\u003e\n\u003cli\u003eFragrance-free and pH-balanced\u003c\/li\u003e\n\u003cli\u003eDermatologically tested on sensitive skin and paediatrician tested for safety and skin compatibility\u003c\/li\u003e\n\u003cli\u003eClassified non-irritant in clinical patch testing under EU cosmetic safety standards\u003c\/li\u003e\n\u003cli\u003eNo sulfates, no parabens, no dyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSize\u003c\/h3\u003e\n\u003cp\u003e200ml\u003c\/p\u003e\n\u003ch3\u003eUse\u003c\/h3\u003e\n\u003cp\u003eDispense a small amount into wet hands or onto a soft cloth, gently massage over baby's skin and rinse well.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua; Sodium Lauroyl Methyl Isethionate; Cocamidopropyl Betaine; Sodium Methyl Oleoyl Taurate; Lauryl Glucoside; Glycerin; Coco-Glucoside; Bovine Colostrum (A2 Colostrum); Mel (New Zealand Manuka Honey); Galactoarabinan; Saccharide Isomerate; Scleotium Gum; Xanthan Gum; Benzyl Alcohol; 1,2-Hexanediol; Sodium Benzoate; Tetrasodium Glutamate Diacetate; Citric Acid; Sodium Citrate\u003c\/p\u003e","brand":"Elm Lab Skincare","offers":[{"title":"Default Title","offer_id":67722989830317,"sku":"ELM WASH","price":49.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0520\/3102\/9421\/files\/elm-lab-colostrum-baby-wash-white.jpg?v=1793142204"},{"product_id":"elm-lab-colostrum-baby-lotion","title":"Elm Lab Baby Lotion","description":"\u003cp\u003e\u003cstrong\u003eSoft, comforted skin after every bath.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePost-bath cuddles are one of the best bits of the day, and this is the lotion made for them. Elm Lab Colostrum Baby Lotion blends New Zealand A2 colostrum with shea butter, aloe vera, calendula, grape seed and sunflower seed oils and vitamin E to help keep little skin hydrated and soft, after bath time or whenever it's feeling dry.\u003c\/p\u003e\n\u003cp\u003eThe creamy texture absorbs gently and leaves skin silky and nourished, never greasy, sticky or heavy. Fragrance-free and made for newborns through toddlerhood, it's also a quiet favourite for parents with sensitive skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew Zealand A2 colostrum to help hydrate and comfort delicate skin\u003c\/li\u003e\n\u003cli\u003eShea butter, calendula, aloe vera and vitamin E for everyday softness\u003c\/li\u003e\n\u003cli\u003eFragrance-free, with a medium-absorbing texture that never feels heavy\u003c\/li\u003e\n\u003cli\u003eDermatologically tested on sensitive skin and paediatrician tested for safety and skin compatibility\u003c\/li\u003e\n\u003cli\u003eClassified non-irritant in clinical patch testing under EU cosmetic safety standards\u003c\/li\u003e\n\u003cli\u003eNo parabens, no sulfates, no dyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSize\u003c\/h3\u003e\n\u003cp\u003e150ml\u003c\/p\u003e\n\u003ch3\u003eUse\u003c\/h3\u003e\n\u003cp\u003eSmooth over clean, dry skin after bath time, or whenever skin feels dry.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua; Bovine Colostrum (A2 Colostrum); Glycerin; Caprylic\/Capric Triglyceride; Cetearyl Olivate; Sorbitan Olivate; Pentylene Glycol; Squalane; Heptyl Undecylenate; Helianthus Annuus (Sunflower) Seed Oil; Dipalmitoylethyl Dimonium Chloride; Triolein; Aloe Barbadensis (Aloe Vera) Leaf Juice; Vitis Vinifera (Grape) Seed Oil; Butyrospermum Parkii (Shea) Butter; Allantoin; Tocopherol; Bisabolol; Calendula Officinalis (Marigold) Extract; Saccharide Isomerate; Cetyl Palmitate; Sorbitan Palmitate; Galactoarabinan; Cetearyl Alcohol; Benzyl Alcohol; Sclerotium Gum; Xanthan Gum; Tetrasodium Glutamate Diacetate; 1,2-Hexanediol; Citric Acid; Sodium Citrate\u003c\/p\u003e","brand":"Elm Lab Skincare","offers":[{"title":"Default Title","offer_id":67722989895853,"sku":"ELM LOT","price":55.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0520\/3102\/9421\/files\/elm-lab-colostrum-baby-lotion-white.jpg?v=1793142204"},{"product_id":"elm-lab-gentle-care-gift-set","title":"Elm Lab Gentle Care Gift Set","description":"\u003cp\u003e\u003cstrong\u003eThree essentials for baby and parent, beautifully boxed.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for a baby shower or new arrival gift that feels genuinely considered? The Elm Lab Gentle Care Gift Set brings together the full Elm Lab range in a gift box ready to give. Two for the baby, and one for the parent doing all the washing and moisturising.\u003c\/p\u003e\n\u003cp\u003eEach formula is made with New Zealand A2 colostrum from Elm Lab's sixth-generation family farm in Otago, designed to cleanse, hydrate and comfort sensitive skin at every stage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's included\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColostrum Baby Wash\u003c\/strong\u003e - a fragrance-free gel cleanser with A2 colostrum, NZ manuka honey and plant-based cleansers that washes gently without disrupting delicate skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColostrum Baby Lotion\u003c\/strong\u003e - a creamy, fragrance-free moisturiser with A2 colostrum, shea butter, calendula and aloe vera to hydrate and soothe after bath time.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColostrum Hand Cream\u003c\/strong\u003e - a replenishing cream with A2 colostrum, oat kernel oil, chamomile and vitamin E, lightly scented with a natural fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCovers baby and parent in one thoughtful gift\u003c\/li\u003e\n\u003cli\u003eEvery formula dermatologically tested and classified non-irritant under EU cosmetic safety standards, with the baby products also paediatrician tested\u003c\/li\u003e\n\u003cli\u003eNo parabens, no sulfates, no dyes\u003c\/li\u003e\n\u003cli\u003eArrives gift-boxed and ready to give\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBaby Wash:\u003c\/strong\u003e Aqua; Sodium Lauroyl Methyl Isethionate; Cocamidopropyl Betaine; Sodium Methyl Oleoyl Taurate; Lauryl Glucoside; Glycerin; Coco-Glucoside; Bovine Colostrum (A2 Colostrum); Mel (New Zealand Manuka Honey); Galactoarabinan; Saccharide Isomerate; Scleotium Gum; Xanthan Gum; Benzyl Alcohol; 1,2-Hexanediol; Sodium Benzoate; Tetrasodium Glutamate Diacetate; Citric Acid; Sodium Citrate\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBaby Lotion:\u003c\/strong\u003e Aqua; Bovine Colostrum (A2 Colostrum); Glycerin; Caprylic\/Capric Triglyceride; Cetearyl Olivate; Sorbitan Olivate; Pentylene Glycol; Squalane; Heptyl Undecylenate; Helianthus Annuus (Sunflower) Seed Oil; Dipalmitoylethyl Dimonium Chloride; Triolein; Aloe Barbadensis (Aloe Vera) Leaf Juice; Vitis Vinifera (Grape) Seed Oil; Butyrospermum Parkii (Shea) Butter; Allantoin; Tocopherol; Bisabolol; Calendula Officinalis (Marigold) Extract; Saccharide Isomerate; Cetyl Palmitate; Sorbitan Palmitate; Galactoarabinan; Cetearyl Alcohol; Benzyl Alcohol; Sclerotium Gum; Xanthan Gum; Tetrasodium Glutamate Diacetate; 1,2-Hexanediol; Citric Acid; Sodium Citrate\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHand Cream:\u003c\/strong\u003e Aqua; Bovine Colostrum (A2 Colostrum); Glycerin; Caprylic\/Capric Triglyceride; Butyrospermum Parkii (Shea) Butter; Cetearyl Olivate; Triolein; Sorbitan Olivate; Squalane; Dipalmitoylethyl Dimonium Chloride; Avena Sativa (Oat) Kernel Oil; Cetearyl Alcohol; Helianthus Annuus (Sunflower) Seed Oil; Totarol; Aloe Barbadensis (Aloe Vera) Leaf Juice; Chamomilla Recutita (Chamomile) Flower Extract; Bisabolol; Tocopherol; Saccharide Isomerate; Cetyl Palmitate; Sorbitan Palmitate; Galactoarabinan; Sclerotium Gum; Xanthan Gum; Caprylhydroxamic Acid; Glyceryl Caprylate; Tetrasodium Glutamate Diacetate; Parfum; Polysorbate 60; Benzyl Alcohol; 1,2-Hexanediol; Citric Acid; Sodium Citrate\u003c\/p\u003e","brand":"Elm Lab Skincare","offers":[{"title":"Default Title","offer_id":67722989994157,"sku":"ELM GIF SET","price":150.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0520\/3102\/9421\/files\/elm-lab-gentle-care-gift-set-white.jpg?v=1793142205"},{"product_id":"elm-lab-colostrum-hand-cream","title":"Elm Lab Hand Cream","description":"\u003cp\u003e\u003cstrong\u003eThe one in the range that's just for you.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetween nappy changes, bottle washing and endless hand washing, parents' hands do a lot of heavy lifting. Elm Lab Colostrum Hand Cream blends New Zealand A2 colostrum with shea butter, oat kernel oil, aloe vera, chamomile and vitamin E to help replenish hands that work hard all day.\u003c\/p\u003e\n\u003cp\u003eIt sinks in without greasiness or stickiness, leaving hands soft and smooth, with a light natural scent that feels comforting rather than overpowering. Keep one by the change table, in the nappy bag and on the bedside table.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew Zealand A2 colostrum to help hydrate and support skin comfort through the day\u003c\/li\u003e\n\u003cli\u003eShea butter, oat kernel oil, chamomile and vitamin E for soft, replenished hands\u003c\/li\u003e\n\u003cli\u003eLightly scented with a natural fragrance\u003c\/li\u003e\n\u003cli\u003eNon-greasy, non-sticky finish, so you can get straight back to it\u003c\/li\u003e\n\u003cli\u003eDermatologically tested on sensitive skin and classified non-irritant in clinical patch testing under EU cosmetic safety standards\u003c\/li\u003e\n\u003cli\u003eNo parabens, no sulfates, no dyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSize\u003c\/h3\u003e\n\u003cp\u003e100ml\u003c\/p\u003e\n\u003ch3\u003eUse\u003c\/h3\u003e\n\u003cp\u003eMassage into hands as often as needed throughout the day.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua; Bovine Colostrum (A2 Colostrum); Glycerin; Caprylic\/Capric Triglyceride; Butyrospermum Parkii (Shea) Butter; Cetearyl Olivate; Triolein; Sorbitan Olivate; Squalane; Dipalmitoylethyl Dimonium Chloride; Avena Sativa (Oat) Kernel Oil; Cetearyl Alcohol; Helianthus Annuus (Sunflower) Seed Oil; Totarol; Aloe Barbadensis (Aloe Vera) Leaf Juice; Chamomilla Recutita (Chamomile) Flower Extract; Bisabolol; Tocopherol; Saccharide Isomerate; Cetyl Palmitate; Sorbitan Palmitate; Galactoarabinan; Sclerotium Gum; Xanthan Gum; Caprylhydroxamic Acid; Glyceryl Caprylate; Tetrasodium Glutamate Diacetate; Parfum; Polysorbate 60; Benzyl Alcohol; 1,2-Hexanediol; Citric Acid; Sodium Citrate\u003c\/p\u003e","brand":"Elm Lab Skincare","offers":[{"title":"Default Title","offer_id":67722992353453,"sku":"ELM HAND CRM","price":59.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0520\/3102\/9421\/files\/elm-lab-colostrum-hand-cream-white.jpg?v=1793142205"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0520\/3102\/9421\/collections\/2O6A3600.jpg?v=1793140920","url":"https:\/\/www.momstore.co.nz\/collections\/elm-lab.oembed","provider":"Mom Store","version":"1.0","type":"link"}